Posts Tagged ‘ Amazon ’

Amazon begins testing Product Listing Ads on AdWords

Posted on: December 29, 2016 by in SEO
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In 2012, Google’s Product Search was transformed from an organic product search tool into a pay-to-play shopping destination. Since the removal of Product Search, Amazon has not participated with Google’s Product Listing Ads. Until now. Merkle discovered Amazon testing PLAs in the wild — something completely new for the world’s largest online retailer. According to Merkle’s Mark Ballard, Amazon appears to be testing (and increasing) its PLA presence. We were able to replicate these Continue Reading ...

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Move over Amazon Echo & Google Home: Here comes Microsoft Cortana

Posted on: December 14, 2016 by in SEO
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Can’t decide which voice-activated home assistant you want, Amazon Echo or Google Home? Next year, you’ll have a third choice — Microsoft’s Cortana. Unlike Amazon and Google, Microsoft isn’t making it a Cortana device itself. Rather, today it announced a way for anyone to integrate its Cortana agent into devices, through the Cortana Devices SDK. That’s apparently going to be used by Harman Kardon to make a speaker with Cortana smarts to be released next year. Microsoft shared Continue Reading ...

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