Posts Tagged ‘ Channel: Retail ’

Survey: Amazon beats Google as starting point for product search

Posted on: June 28, 2016 by in SEO
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A survey of 1,000 US consumers conducted by PowerReviews found that Amazon is the preferred starting point for product search. Google comes in a close second, followed by brand/retailer sites and e-commerce marketplaces (eBay, Etsy, etc.): Amazon — 38 percent Google — 35 percent Brand or Retailer Site — 21 percent Other eCommerce Marketplaces — 6 percent Of those consumers who started their shopping journeys on Amazon, reviews, product selection, free shipping and deals/pricing were Continue Reading ...